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Why are my emails going to spam?

This could be for a number of reasons.  No major tld exposes their algorithm so it is very difficult to say exactly.  But it is usually for one of the following reasons:

- Someone clicked "spam" on an email that you sent

- You received a high number of bounces

- You sent to a honeypot, or spam track email address

- Your content contains flagged words

- Your content, or an identifying mark in your content has been flagged

- You tried to send to much volume, to fast, to too many of the same provider's email addresses

- Your new domain ownership did not register properly, and your still being ranked based on the prior owner's behavior

- Your email automation technology is not coding its outgoing mail properly

- Your email automation provider is using a bad tracking pixel

- Someone severely negatively impacted your Shared IP

- Your sending IP is moderate to negatively ranked

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  • 08-Jul-2019